Helping Leaders Clarify & Grow Their Brands

Defining Your Positioning // Clarifying Your Audience // Optimizing Your Messaging // Growing Your Business

We ensure your brand works for you, not against you. Our mission is to help business leaders just like yourself position their brands for explosive and sustainable growth.

Our Brand Focus® Framework guides our strategic approach to branding & helps define the four (4) most pivotal areas of your brand’s development – Positioning, Target Audience, Messaging & Communication Strategy.

Our offerings are designed to help you obtain clarity within your business and make certain your brand consistently connects, engages & never confuses those within or outside of your doors.


As a team of brand strategists, educators, and communication experts we lead our clients through Brand Discovery, Brand Strategy, Brand Design, and Brand Communication programs that position their businesses to connect and grow within their markets.

These programs are available via immersive consulting sessions, workshops, strategy calls, webinars, and 1-on-1 coaching. Find the right offering for you below.

What Brand Focus® Alumni Are Saying

I initially contacted Antoine & his team for the purpose of re-designing my website but was guided through a process that prompted a complete re-brand of my business, clarified my messaging & resulted in me being able to 3x my rates. Investing in his Brand Focus coaching was the best thing I could have done for my business.


John Jones / Founder / Soule Awakening

What Brand Focus® Alumni Are Saying

Antoine & his team were a great strategic partner and provided invaluable insights as we embarked on a company rebrand. They took the time to fully understand our business, industry & target audience, and their balance of strategy & creativity resulted in recommendations to help fuel our business and aligned our organization towards sustainable growth.

Dr. Linda W., CDE, CRS / CEO / Turning Point Leadership Group

What Brand Focus® Alumni Are Saying

I think very highly of Antoine & his team over at Cultural Sync. Working with them provided us with a true understanding of branding and the importance of putting the customer at the center of our business. And you don’t just say it; you actually understand how your brand & marketing connect to deliver a consistent message to your team & target customer.

Matt M. / Executive Director / Chattanooga C.A.R.E.S

What Brand Focus® Alumni Are Saying

Participating in the one-on-one coaching sessions was an invaluable investment. Antoine’s energy & approach to my brand’s development was refreshing. He doesn’t just tell you what you want to hear. His recommendations are insightful,  candid & actionable. My business is now in a true position for growth.

Joseph A. / CEO / Strategic Consulting Partners

What Brand Focus® Alumni Are Saying

“The team’s insights gave us an important third-party perspective as we delved into the rebranding of the Chattanooga Chamber of Commerce’s Diversify Luncheon and Business Fair. The brand strategy our teams developed together helped the Chattanooga Chamber to expand our outreach. We look forward to Diversify growing and reaching more businesses in the coming years.”

Sybil T. / VP of Communications / Chattanooga Chamber of Commerce

What Brand Focus® Alumni Are Saying

Antoine & his team coached me through the preparation of my brand communication strategy. I sought their advice after being very unhappy with the previous consultant I had hired, and I must say, working with Cultural Sync was a dream. They’re extremely knowledgeable and guided me through my frustrations with ease and wise advice. Mostly importantly, they truly cared about helping me succeed and was very encouraging. I would work with them again in a heartbeat, and I will recommend their expertise to anyone.

Meredith W. / Founder / Nashrow


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