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The Entrepreneur Conundrum, Do I need a Co-Founder Part 1
Antoine Woods Jr

Several weeks ago I had an opportunity to participate in a flash accelerator, which is similar to speed dating but

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Brand Focus Friday: How Branding Works
Antoine Woods Jr

Brand Focus Friday | Ep. 003: How Branding Works?  Today on Brand Focus Friday I provide insight into “How Branding

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Yes, you have a personal brand & here’s how to take control of it
Antoine Woods Jr

“How do I create a personal brand?” This is a question I’m often asked in social settings after it’s discovered

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Brand Focus Friday: Difference Between “Brand” and “Branding”
Antoine Woods Jr

Brand Focus Friday | Ep. 002: Brand vs Branding?  Branding expert and coach Antoine Woods Jr. provides insight into the

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Brand Focus Friday: What is a brand?
Antoine Woods Jr

Brand Focus Friday | Ep. 001: What is a Brand?  Announcing the launch of my weekly video series “Brand Focus

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Building A Brand Tribe, Part 2: The Big Green Egg Effect
Antoine Woods Jr

In part 1 of the Building a Brand Tribe series, we discussed the impact building a tribal brand can have

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Building A Brand Tribe, Part 1: The Big Green Egg Effect
Antoine Woods Jr

Over the weekend I was invited to attend Eggotoberfest, an annual event held by The Big Green Egg Company that

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Benefits of Brand Awareness Campaigns
Antoine Woods Jr

Throughout our Brand Positioning series, we’ve touched on several elements such as the importance of defining your Brand DNA, Target

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3 Benefits of Defining Your Communication Roadmap
Antoine Woods Jr

As we move along in our Brand Positioning series, we’ve covered the Importance of Brand DNA, Defining your Target Audiences,

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The power of brand recognition – And how it’s making Papa John’s new marketing campaign useless
Antoine Woods Jr

The “Good” of Brand Recognition When hearing the name Papa John’s Pizza, what comes to mind? For a majority of

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